keto viante Fad diets are most likely the most popular way to lose weight. But they are also one of the most ineffective ways. Weight loss is fast but unhealthy, and in most cases is followed by gaining the weight back, sometimes even more. Eating healthy is a different approach to lose weight. One that common sense should tell you will work. Read why healthy eating is healthier and more effective for long-term weight loss than fad diets!