Anti-oxidants such as Brain Plus IQ Vitamins C and E have long been used in attempts to fight against the oxidative effects of free radicals on the body; free radicals that once were the by products of our metabolism and easily combated, but which are now being increasingly generated in our environment through pollution, radiation, excessive exposure to sunlight and cigarette smoke. All of tese contribute to aging through the disruption and destruction of body cells by these free radicals. Acetylcholine is well known to biochemical historians, being one of the first neurotransmitters discovered, and its importance in maintaining the proper operation of the brain is indisputable. http://www.healthcaresups.com/brain-plus-iq-scam/